New Concept at Whole Foods, USA

  I came across an intriguing article online. The Whole Foods Market chain in the USA has introduced a new way of rating its fresh fruit and vegetables on store shelves. It is a powerful approach that helps shoppers understand how wholesome a product truly is. You might be surprised by how much research already exists on the methods used to grow the food we eat. The retailer now runs a program that evaluates fresh produce according to the amount of pesticides, water, and land used during cultivation. It also assesses the impact such products have on human health. Items...

ECOCERT

ECOCERT primarily certifies food, cosmetics, detergents, perfumes, and textiles. The company audits around 70% of France’s organic food industry and about 30% worldwide. It is also a leading authority for certifying fair trade food, cosmetics, and textiles in line with ECOCERT Fair Trade standards.

Certified Naturally Grown

“Farmers who had proudly described their produce as organic for decades could no longer do so after 21 October 2002 unless they obtained certification from a USDA accredited agency. Today, most farmers who grow organically are not certified by the USDA. That ought not to be decisive, except that the law states a farmer may not describe or label a product as ‘organic’ not even as ‘uncertified organic’ unless they are certified by a USDA approved agency.”

What exactly is organic food, and is it worth the price?

Modest fines and the steady stream of new organic products appearing on the market may lead one to wonder whether the authorities devote enough time to verifying that what is promised on the label is truly inside the package. It also raises the question of whether the term "organic" has drifted into little more than a marketing slogan.

Fair Trade Products and Certification

How many products that claim to be organic truly are? Many brands have refreshed their labels, yet have they changed their practices?

VRH